Here we go again - Canalys says Xiaomi shipped more phones in India during Q2, Counterpoint Research gives the win to Samsung. CR attributes Samsung's success to the J-series phones - the Galaxy J2 and J8 alone account for 2 million sales (the J4 did well too). Another key part of Samsung strategy was launching more models than its competition. Samsung's offline distribution channels helped push the company over the top and so did an aggressive marketing campaign centered on the Galaxy J phones. Counterpoint predicts that the second half of 2018 will remain a neck and neck race between...
via shopmatrix
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