Apple iPhone 13 to add an orange color to its palette

For every new iPhone generation Apple picks a new hero color – last year it was blue, before that it was green. This year it could be orange as can be seen in the latest renders by Ian Zelbo (who also rendered the MacBook and MacBook Air). This is a rather bright color, isn’t it? Keep in mind that the Apple typically splits the hero color in two, i.e. the “Pacific Blue” of the iPhone 12 Pro and 12 Pro Max is less saturated than the “Blue” of the 12 and 12 mini. This was the case with the 11-series as well (“Midnight Green” vs. “Green”), plus the finish is different (matte for the Pros and...

via shopmatrix